Building Bridges Between Humans and Animals
The human-animal bond is a powerful force, providing companionship, emotional support, and a sense of belonging. However, this bond can be tested during times of crisis, such as natural disasters or domestic abuse. By providing critical support to both humans and animals, companies like Purina are building bridges between the species, fostering a more compassionate society.
Purina’s Commitment to the Human-Animal Bond
Purina’s dedication to the human-animal bond is evident in its various initiatives, including the Purple Leash Project, which provides pet-friendly housing at domestic violence shelters. This program, launched in partnership with RedRover, has already made a significant impact, adding pet-friendly housing at shelters in seven states.
- Purple Leash Project grants have totaled over $365,000, providing critical support to domestic violence shelters across the country.
- The program has also added pet-friendly housing at shelters in Colorado, Georgia, Iowa, Louisiana, Minnesota, New York, and Oklahoma.
Connecting Veterans with Service Dogs
Purina’s Service Dog Salute initiative aims to ensure that every Veteran in need can obtain a PTSD service dog. Since 2018, the company has donated over $1.4 million and 50 thousand pounds of Purina Dog Chow to support both the training and care of service dogs for U.S. military veterans struggling with severe post-traumatic stress.
- Since 2018, Dog Chow has donated over $1.4 million to support service dogs for U.S. military veterans.
- Purina has also given more than $65,000 in grants to a variety of service dog organizations nationwide.
Supporting People and Pets During Natural Disasters
Purina works with Greater Good Charities to support people and pets in need during natural disasters. Last year, the company granted nearly $150,000 to fund emergency relief efforts, providing food, medical supplies, and hygiene kits to displaced individuals and shelter pets.
| Initiative | Amount |
|---|---|
| Purple Leash Project | $365,000 |
| Service Dog Salute | $1.4 million |
| Emergency Relief Efforts | $150,000 |
Leveraging the Healing Power of Pets
Purina is harnessing the healing power of pets to help match therapy dogs with youth, reducing stress, anxiety, and depression. The company has provided dozens of grants to support this mission, including a $100,000 grant to Children’s Hospital Colorado to expand its Medical Dog Team.
“The human-animal bond is a powerful force that can help alleviate mental health issues,” said Dr. Kurt R. Venator, Purina’s Chief Veterinary Officer. “By supporting initiatives that bring people and pets together, we’re helping to build a more compassionate society.”
Investing in the Future of Pet Health
Purina’s investments in veterinary universities and pet health-focused organizations aim to improve pet health and wellbeing. The company has contributed over $6 million to such organizations, including the AKC Canine Health Foundation, the American Veterinary Medical Foundation, and the American Animal Hospital Association.
Supporting Research and Innovation
Purina is also investing in research and innovation, particularly in areas such as healthy aging, gastrointestinal health, and mobility. The company’s investments will help advance science and innovation in these areas, ultimately benefiting the health and wellbeing of pets.
Building Healthy Communities
Purina’s commitment to building healthy communities is evident in its nonprofit partnerships and community engagement initiatives. The company has invested over $5 million in its local communities, supporting pet welfare initiatives, community development projects, and youth organizations.
Purina Cares Day of Service
Purina’s annual Purina Cares Day of Service is a testament to the company’s values and commitment to being a good neighbor in the communities where it lives and works. Last year, associates at Purina’s St. Louis, MO headquarters, all 24 manufacturing facilities, and seven regional sales offices volunteered a collective 5,000 hours in support of nonprofits that care for pets, people, and the planet.
Nestlé Purina Charitable Trust
Purina’s Nestlé Purina Charitable Trust is a critical support system for important causes in Purina communities. The trust has invested over $1 million in capital and capacity-building projects, including helping Jefferson High School’s Agriculture Department in Jefferson, Wisconsin, provide training equipment for its Companion Animal, Animal Science, and Veterinary Science courses.
About Purina
Purina is a leading pet care company that creates richer lives for pets and the people who love them. Founded in 1894, Purina has helped dogs and cats live longer, healthier lives by offering scientifically based nutritional innovations. With over 11,000 U.S. associates and a commitment to unsurpassed quality and nutrition, Purina is dedicated to building bridges between humans and animals, fostering a more compassionate society.
news is a contributor at Roll Pet. We are committed to providing well-researched, accurate, and valuable content to our readers.
